Decoding the Website D’s

This is how it goes… YOU: Hello, company X, can you design my website?Company X: Yes, we do that!YOU: How much and how long?Company X: $$$ and TIMEYOU: Okay, that sounds great! Let’s get started! Two months later… YOU: I thought you said you designed websites?Company X: Not that kind of design, sorry… we can’t […]

HOW MUCH MONEY DO YOU WANT TO MAKE?

“If you fail to plan, you are planning to fail!”― Benjamin Franklin If you are determined to succeed, it’s critical to really understand the Math. How can you create a realistic marketing strategy without really knowing your NUMBERS? For example, ask yourself how much money you want to make in a 12 month period. Then, […]

BRANDING, MARKETING – WHAT’S THE DIFFERENCE !?!

Often, we have to explain the distinction between branding and marketing, so we thought we’d share some highlights to help you get familiar with the differences: Definition of Marketing: the action or business of promoting and selling products or services, including market research and advertising. Marketing is known as a “push” tactic. It pushes out […]